About Us
In 2020, in the heart of Milan, FUJIHADA was born, a name created by the union of Fuji , the sacred mountain of Japan, and Hada , which means skin in Japanese. A dream that has its roots in the deep admiration for Japanese culture and its holistic vision of beauty.
We believe that true beauty lies in healthy, radiant skin, in harmony with nature. For this reason, we are committed to selecting and offering the best Japanese skin care cosmetics to the European market.
Holistic Beauty
The common thread that unites the products selected by Fujihada is the holistic approach, which consists in taking care of one's person to achieve inner well-being, reflecting the principle according to which there is no boundary between external beauty and internal well-being.
To achieve this goal, the J-Beauty products chosen by Fujihada for you use natural and organic ingredients, now also biotechnological, which have been used for centuries in Japanese wellness rituals.
100% Made in Japan: A Guarantee of Quality and Tradition
All products selected by Fujihada are made entirely in Japan, thus guaranteeing the highest quality and tradition. This choice ensures that each product meets the highest standards and contains the essence of Japanese beauty rituals, while offering innovation and authenticity.